AI Visibility & GEO Corporate Training
Your team learns how to work on AI visibility using your own website and industry. The programme is designed around your company.
Foundations of AI search
Explore the approach
Where we begin
Sound familiar?
Your team works with a method it can use to measure the brand’s visibility.
We provide a shared framework and vocabulary across teams.
We transfer measurement and prioritisation knowledge to your team.
The programme ends with a concrete action list your team can implement.
Scope of the work
What does the programme cover?
Modules are weighted around your team’s needs. The shared aim is to measure visibility and choose the right work.
Foundations of AI search
We examine search behaviour across platforms such as ChatGPT, Gemini and Perplexity. SEO, GEO and answer engine optimisation are explained through how content is found, selected and cited. We separate the information a platform actually shows from our interpretation, giving the team a useful distinction for its own assessments.
Customer questions and strategy
We apply a framework connecting audiences, questions, topics and content to your brand, grouping questions, identifying intent and comparing competitor visibility. A broad or brand-leading question can affect the answer. Examples help the team assess whether a question set serves its intended purpose.
Content that can be cited
We examine consistent brand, product and expertise information through clear definitions, comparisons and direct answers. Topic coverage and verification in AI-assisted production are part of the discussion. We examine where an answer becomes difficult to find in existing copy, considering edits, explanations and sources against the content’s purpose.
Technical access and data structure
We review HTML accessibility, JavaScript-delivered content, server-side rendering, structured data and internal links. The focus is on asking technical teams the right questions and writing actionable tasks. Examples distinguish crawler access from what a visitor sees, helping the team identify the evidence needed to explain a technical finding.
Brand presence and trust
We assess the consistency of brand information across industry publications and other sources, including mentions and source quality. We connect content planning with digital PR. We compare descriptions of the brand across sources and distinguish correcting inaccurate information from the need to create new content.
Measurement and delivery plan
We measure mentions, citations and coverage of the question set. We discuss available log and traffic data and prepare a prioritised worklist through a process of measurement, improvement and repeat measurement. We practise reading visibility indicators separately from business outcomes and explain which conclusions cannot be supported when data is missing.
Work on your own brand. Leave with a clear list of actions to implement.
A plan becomes practice
How we work
Discovery conversation
We discuss the team’s knowledge, goals, industry and participant roles.
Company-specific content
Examples come from your site, customer questions and competitors. We agree the scope and session format together.
Practical sessions
Participants build questions and run measurement exercises for their brand, then translate findings into content and technical actions.
Action list
The programme closes with prioritised work for your team, with clear ownership and a measurement approach.
For marketing and SEO teams
Research customer questions, measure visibility and prioritise content and technical work together. We examine how content and technical teams contribute different tasks to the same finding.
For e-commerce teams
Assess product and category information, comparison questions and AI shopping answers within one framework. We discuss how to communicate product information gaps to catalogue and content owners.
For clinic and healthcare tourism teams
Connect expertise, credible sources, multilingual content and publishing approvals with the visibility plan. Visibility recommendations are considered separately from clinical review and publication authority.
For management teams
Ask better questions, interpret reports and evaluate the scope of investment in visibility. We discuss the limits of making a decision from a single AI answer.
Work you can see
What did we do?
What changed? What’s next?
A working rhythm that makes progress and the next decision visible. Findings become actionable tasks, and each task has a review step.
Your team’s working notes
Foundations of AI search
Customer questions and strategy
Content that can be cited
Technical access and data structure
Knowledge you can use on your own site.
We tailor the programme to your company, explain ideas through your examples and connect learning to practical work. Scope and exercises are agreed in the discovery conversation.
Discuss your team’s needsQuestions & answers
Questions, answered
Is this an individual course?+
No. It is a corporate programme designed for a company’s goals, knowledge level and industry. Roles and learning needs are agreed in the discovery conversation.
Do participants need technical knowledge?+
The programme is adapted to the participants. Technical topics help teams make decisions and work with developers; the depth of practical work is agreed with you.
What does it add if we already invest in SEO?+
Your team learns how GEO connects to SEO and how AI visibility differs from rankings. We use your own site to connect existing content and technical work with AI visibility.
What will our team leave with?+
Practical work on your own brand, a measurement approach and a prioritised action list. The aim is to transfer learning into everyday work.
Can the programme take place at our company?+
The programme is planned for your organisation. Location, session format, participant numbers and required tools are agreed when defining the scope.
Does the training guarantee AI visibility?+
No. It develops the ability to measure and implement. Platform decisions cannot be guaranteed, and progress requires ongoing implementation and measurement.
How long is it, and what does it cost?+
Duration and pricing depend on the team’s level, participant roles and practical scope. A written programme and proposal follow the discovery conversation.
Bring GEO knowledge into your team.
Share your team’s roles, industry and learning priorities. Let’s prepare a programme around your company.
Request Corporate Training