Help prospective students find the right programme
University websites often reflect institutional structures. Prospective students need to understand what they can study, the entry requirements and the campus experience. We connect those perspectives around accurate, accessible information.
Programme architecture
Explore the approach
Where we begin
Sound familiar?
We establish the source and update owner for programme information, then align the templates that use it.
We plan clear paths from subject research to programme comparison and the appropriate application step.
Research centres, academics and publications are linked to relevant subjects and programmes so prospective students can evaluate that expertise.
Scope of the work
Make institutional depth easier to navigate
Programme architecture
We define consistent page structures, ownership and lifecycle rules for programme content, entry requirements and application information. We review programme information across faculty, department and admissions pages, making it clear which details an applicant should rely on.
Student journey content
Undergraduate, postgraduate and international audiences receive guidance suited to their different discovery, comparison, application and preparation questions. Needs extend beyond the programme name. Choosing a subject and preparing an application raise different questions that belong on appropriate pages.
Academic authority connections
Expert profiles, centres, publications and research impact are connected to subjects the institution can credibly represent. Research is connected to relevant programmes without losing its context, presenting institutional expertise through substantive content rather than broad promotional claims.
A plan becomes practice
How we work
Separate the audiences
We map the decisions, information needs and application routes of prospective students and researchers.
Align programme facts
Requirements, dates and ownership are brought into a shared process with the relevant departments.
Measure progression
We review movement from subject discovery to programme and application stages, identifying gaps in the journey.
Pages that follow the academic cycle
New intakes, retired programmes and changing entry requirements need version and update rules. We assess the implications of creating a new annual page or removing an old one before deciding the structure. Clear ownership across applicant-facing teams makes it easier to identify which pages are affected when an academic cycle changes.
Work you can see
What did we do?
What changed? What’s next?
A working rhythm that makes progress and the next decision visible. Findings become actionable tasks, and each task has a review step.
You can see why each task matters and what will be checked next.
Programme architecture
Define the scopeStudent journey content
Record the releaseAcademic authority connections
Review the outcomeShows the working scope; does not represent client results or performance claims.
Questions & answers
Questions, answered
Can this work with separate faculty teams?+
Yes. Shared templates and clear responsibilities support consistency while allowing departments to manage their own subject expertise.
Can research content support recruitment?+
When expertise is clearly connected to relevant subjects and programmes, it can help prospective students evaluate the institution.
Let’s review the path to your programmes
Share your priority programmes, admissions calendar and current content structure. We can identify where prospective students struggle to reach reliable information.
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